Real Estate Blog

Understand the unique benefits of each platform and learn how to use Facebook Ads and Google Ads to generate more quality leads within your audience.

Discover the key differences between SEO and PPC and learn the pros and cons of each strategy and make informed decisions to grow your business.

Learn how to use real estate client personas to understand your target audience, edit your marketing strategies, and increase client engagement. These tips will revolutionize your approach to marketing strategy and convert leads effectively.

In this video and article, I'm going to give you something very different than what you’re used to. My goal here is to basically create the definitive case study for how to generate maximum ROI, for real estate, using Facebook and Google marketing. Just pure, unadulterated value.

No real estate agent gets a call back from every lead. But if your leads disappear after the first point of contact, you're doing something wrong. Here are the most common reasons hot leads go cold and how to get them back.

Learn how to host Virtual Community Q&As to generate real estate leads with our step-by-step guide to meet new clients in your neighborhood.

You spent a ton of work writing great real estate content. Don't let it go to waste. Do a content audit, and bring old content back to life.

If you haven’t noticed, live chat tools are absolutely dominating the web industry right now and for a good reason; businesses are seeing huge results when using them. For those of you looking to leverage the power of live chat on your website… here are a couple of the tools that I would recommend you check out!

Stand out in the competitive real estate market with our 6-step guide to becoming a hyperlocal expert and attracting more clients.

The famed astrophysicist Carl Sagan once told us “You have to know the past to understand the present.” Today, real estate agents are looking for a competitive edge with Facebook and Google marketing without properly understanding (or remembering) the past. As you will see in this article, it is this very history that reveals where the best opportunities exist presently — and where the best opportunities will exist in the future!

Chatbots are tools can help you capture more leads, and leverage your time more effectively. But are they just a passing fad, or are they effective tools you should implement? And if so, which ones?

A lot of business success comes down to brand awareness. This is why the big guys spend countless dollars on building their image. Thankfully, building brand awareness as a local service provider is much easier than it is for international enterprises.