Real Estate Blog

The famed astrophysicist Carl Sagan once told us “You have to know the past to understand the present.” Today, real estate agents are looking for a competitive edge with Facebook and Google marketing without properly understanding (or remembering) the past. As you will see in this article, it is this very history that reveals where the best opportunities exist presently — and where the best opportunities will exist in the future!

Chatbots are tools can help you capture more leads, and leverage your time more effectively. But are they just a passing fad, or are they effective tools you should implement? And if so, which ones?

A lot of business success comes down to brand awareness. This is why the big guys spend countless dollars on building their image. Thankfully, building brand awareness as a local service provider is much easier than it is for international enterprises.

Most agents want to be good at social media... but end up not being good at social media... so we created these 7 easy to implement tips to truly maximize ROI on your social media efforts!

How do some agents have prospects fighting for the opportunity to work with them, while other agents seem to just blend into the background? The answer: Social Proof! In this article we'll show you how to use Social Proof to create a massive buzz for yourself online.

When done correctly, Facebook content marketing is cost-effective, easy to implement, and can provide tremendous results for years to come.

Create highly effective hyperlocal Facebook ads to outshine Zillow and other portals with four essential steps to boost your real estate ads.

Find out if cold emailing real estate listing leads is right for you, and learn how to generate leads effectively and legally under the CAN-SPAM Act.

Discover how SMS marketing for realtors can boost engagement with tips on real estate CRM, text messaging, and effective marketing strategies.

Door-knocking is a simple real estate lead-generation technique that sets you apart from other agents. Ace this marketing strategy with these tips.

Real estate farming is a marketing technique that targets your ideal clients directly and strategically. Guarantee farming success with these tips.

Summer is the absolute busiest time in real estate. That means it’s crucial to consistently step up your summer real estate marketing now. Here’s how.