Real Estate Blog

Reciprocity is a supremely powerful tool for building trust with new and old clients. Learn what reciprocity is, why it's so powerful, and how to use it to your advantage. In addition, we go over how to spot malicious uses of reciprocity.

In this article, we take a look at all the elements you need for a successful real estate script as well as a few example scripts and 5 common objections.

In this article, we cover 5 proven real estate SEO strategies that are guaranteed to improve your website's ranking and help you draw more qualified traffic.

The novel coronavirus (COVID-19) is in everyone's mind right now for good reason. But how is it affecting real estate, and what should you do to remain productive in 2020?

If you’re struggling to convert visitors into leads, it almost always has something to do with the choice of words on your website. Convert more of your website visitors into leads by applying this 10 real estate copywriting tips (with real-life examples).

Search engine results are essential to a real estate agent's success. Every real estate agent would like to rank better on the search engine result pages, even more on a hyperlocal scale. The key is learning how to leverage your website to dominate these results for your local market.

The famed astrophysicist Carl Sagan once told us “You have to know the past to understand the present.” Today, real estate agents are looking for a competitive edge with Facebook and Google marketing without properly understanding (or remembering) the past. As you will see in this article, it is this very history that reveals where the best opportunities exist presently — and where the best opportunities will exist in the future!

In this article we'll explain how Spark Sites leverage the best available tools for great SEO to set you up for online success.

If you're a real estate agent looking to boost your organic traffic (the traffic you get from non-paid means) - you need to blog. In this article, we'll show you our 5 favorite advanced search engine optimization strategies , to keep you ahead of your competition.

There are countless reasons to use strategic partnerships. Some immediately obvious, like collaborating on marketing material and creating content.

I know you've probably seen a million and one lists of the best books you just HAVE to read. Most of those lists just rehash the same information you've seen before. I did not want to do that with this list. No hype. Just real good books for building a great real estate career.