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Becoming a real estate broker brings more career options, a higher earning potential, but also higher liabilities. Is it worth the effort becoming a broker, or are you better off staying as a real estate salesperson?
Misael Lizarraga
Senior Content Coordinator
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Client avatars are useful marketing tools, but they're not the best choice for dealing with clients on an individual level. The Job-To-Be-Done (JTBD) methodology lets you address your client's REAL pain points, and meet their needs more effectively.
Nelson Cuesta
Founder & CEO
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LionDesk is an excellent CRM that gives you all the customer data management tools you need. And thanks to Spark Sites' LionDesk integration, you can have the best of both worlds: an amazing website built to dominate your hyperlocal market, and one of the best real-estate-focused CRMs.
Misael Lizarraga
Senior Content Coordinator
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Hyperlocal Facebook marketing is more than just buzz words. It's one of the best ways to compete against Zillow and other giant real estate portals. Learn how to leverage it in your favor in this article.
Nelson Cuesta
Founder & CEO
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FSBO's can be a gold mine for real estate agents if approached the right way. Let's take a look at 4 FSBO scripts to help you convert them into leads.
Misael Lizarraga
Senior Content Coordinator
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Most home buyers start their property search online. This is possible thanks to a technology called IDX. Learn what exactly is IDX, and why it's an essential tool for your real estate success.
Misael Lizarraga
Senior Content Coordinator
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When done properly, staging a home can help you sell it up to 88% faster. But staging can also be tricky to get right. Make sure you avoid these common (and costly) staging mistakes.
Your time is a very precious and limited resource. A virtual assistant can help you get more done so you can focus on more important activities. Here are 11 tasks your assistant can take over for you.
Misael Lizarraga
Senior Content Coordinator
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Real estate testimonials are a time tested way of attracting more qualified leads, and improving your reputation as the hyperlocal real estate expert. Here's how you get more quality testimonials.
Your real estate bio on your About Me/Us page should NEVER be an afterthought. Check out these 10 tips on how to write a bio that connects with clients and gives you a competitive edge over your competition.

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