Real Estate Blog

Marketing is expensive, and expensive can be scary. But fear not! In this article, we’ll explore 5 actionable strategies you could use to optimize your real estate marketing strategy and lower costs whenever possible.

By using storytelling techniques, you can create compelling content that will stick in your audience's mind. This article cover 6 techniques and examples.

It's often difficult to come up with blog ideas that your audience will find valuable, relevant and informative. By using the right keyphrase in Google News, you can generate an infinite amount of blog ideas.

The famed astrophysicist Carl Sagan once told us “You have to know the past to understand the present.” Today, real estate agents are looking for a competitive edge with Facebook and Google marketing without properly understanding (or remembering) the past. As you will see in this article, it is this very history that reveals where the best opportunities exist presently — and where the best opportunities will exist in the future!

There are a lot of myths and misconceptions regarding SEO best practices in 2019. Here are some tips so you can beat the competition and master SEO today.

What if there were an automated way to consistently provide your audience with valuable content? Doesn't get much better than that! Included for free with every Spark Site — and added due to popular demand — the Search Pages Feature Update allows you to share up-to-date listing information (that automatically updates) for hyperspecific homebuyer criteria.

In this article we'll explain how Spark Sites leverage the best available tools for great SEO to set you up for online success.

How do some agents have prospects fighting for the opportunity to work with them, while other agents seem to just blend into the background? The answer: Social Proof! In this article we'll show you how to use Social Proof to create a massive buzz for yourself online.

Using the 'Social Site Lock' CTA - you can lock down your most valuable website content, requiring your visitors to opt-in via Facebook, Google, or traditional email methods to gain access. End result? Your visitors get value, and you get a lead. Let's show you how!

Hyperlocal real estate marketing breaks down your marketing and sales activity to the smallest target area or demographic possible. You do this to solidify your brand as the local super-agent.

Most agents want to be good at social media... but end up not being good at social media... so we created these 7 easy to implement tips to truly maximize ROI on your social media efforts!

If you're a real estate agent looking to boost your organic traffic (the traffic you get from non-paid means) - you need to blog. In this article, we'll show you our 5 favorite advanced search engine optimization strategies , to keep you ahead of your competition.