Admittedly, this was the trickiest part of our plan. After all… how do you create social proof for someone with no experience?
The answer is perception.
By building a professional website and then loading it up with extremely high-value content, we created the impression that Jeff as is an ultra-experienced and trustworthy agent.
To start – Jeff is extremely active on social, so we prominently featured his Instagram, YouTube, and TikTok on his homepage.
Then he needed a way to really stand out with the buyer & seller leads he was receiving through Zillow. Afterall, Zillow leads start as a simple phone call. It’s up to the agent to humanize that phone call and spark the prospect’s interest.
The solution was to work with AgentFire to create extremely robust buyer and seller pages.
One client was so assured by the social proof he found on Jeff’s webpages, that he offered him a multi-million dollar land deal (unheard of in the first year of business!).