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Marketing is expensive, and expensive can be scary. But fear not! In this article, we’ll explore 5 actionable strategies you could use to optimize your real estate marketing strategy and lower costs whenever possible.

It's often difficult to come up with blog ideas that your audience will find valuable, relevant and informative. By using the right keyphrase in Google News, you can generate an infinite amount of blog ideas.

There's a fine line between quality and the terrible real estate photos you see on the promotional material of an agent or brokerage with exactly $0 marketing budget. We took the time to scour the internet to not only find the best photo resources but narrow down each sites' strengths.

WordPress is a better all around site that makes it easier and faster to publish your content and regularly update your site (which may also explain why it's believed to be used by close to 25% of all websites currently online (Source: W3Techs.com).